SMS has a 98% open rate and 19-26% CTR on links - but only if the link is short enough to fit in 160 characters alongside your message. Long URLs eat your character count and trigger spam filters. yLink.pro short links solve both problems - free.
SMS Marketing 2026:
- Open rate: 98% (vs 21% email)
- CTR on short links in SMS: 19-26%
- Conversion rate: 8.2% average
- Characters saved with short link: 100-120 per message
- Open rate: 98% (vs 21% email)
- CTR on short links in SMS: 19-26%
- Conversion rate: 8.2% average
- Characters saved with short link: 100-120 per message
The Character Count Problem
An SMS is 160 characters. A typical e-commerce URL with UTMs: 140 characters. That leaves 20 characters for your message. With yLink.pro: ylink.pro/deal = 14 characters, leaving 146 for your compelling message.
SMS Templates with Short Links
Flash Sale:
Hey [Name]! 30% off everything - today only. Shop now: ylink.pro/flash30 Code: FLASH30
(87 characters - fits perfectly)
Hey [Name]! 30% off everything - today only. Shop now: ylink.pro/flash30 Code: FLASH30
(87 characters - fits perfectly)
Short Link vs Long URL in SMS
| Metric | Long URL | yLink.pro Short Link |
|---|---|---|
| Characters left for message | 18-40 | 120-146 |
| Deliverability | 72% (spam filtered) | 96% |
| CTR | 8-12% | 19-26% |
| Tracking available | UTM only (partial) | Full (geo, device, time) |
| Editable after send | No | Yes (dynamic link) |
Our SMS CTR jumped from 11% to 24% just by replacing long URLs with yLink.pro short links. Plus we now see which city our clicks come from - discovered Hamburg converts better than Berlin for our products.
- E-commerce Manager, Shopify store
Optimize your SMS campaigns → Free short links. 2x the clicks.
